Indigo GTM

Indigo GTM is a specialist recruitment agency focused on sourcing and securing top go-to-market talent for SaaS businesses globally. Founded by James Hounslow and Lee Harding, who bring over 30 years of combined experience building high-performing commercial teams, Indigo operates on a retained basis to ensure full commitment to each search. The company works exclusively with ambitious SaaS organisations to find and place Sales, Marketing, Sales Engineering, Revenue Operations and Customer Success professionals who not only possess the right skills and track record, but also align with the company's culture, stage, and way of working.

Indigo's approach goes beyond traditional recruitment by focusing on precision hiring rather than pipeline volume. The company specialises in identifying top-tier GTM talent, including those not actively job hunting, and helping SaaS leaders across all growth stages build winning teams. James Hounslow has spent over 20 years helping SaaS leaders across Israel, Europe and North America develop high-performing go-to-market teams, whilst Lee Harding brings 15 years of experience finding world-class GTM professionals to support SaaS start-ups through their growth journey.

Indigo operates globally and has supported SaaS companies expand across San Francisco, London, Tel Aviv and New York, offering deep expertise in regional hiring and navigating cultural differences during international expansion. The company's structured process covers discovery, market mapping, shortlisting and interview design, with a commitment to shortening time-to-hire and improving hiring decisions through data-driven assessment. Clients choose Indigo for its combination of specialist GTM knowledge, founder-led expertise and consultative approach that treats recruitment as a strategic partnership rather than a transactional service.