AUTHENTIC

AUTHENTIC is a New Zealand-based executive recruitment and business transition company founded in 2018 by Geoff Shaw, building on more than 30 years of deep experience in the country's business landscape. The company specialises in executive search, senior recruitment, enterprise transition planning, and advisory services, working with business owners, household-name brand leaders, and niche players across various sectors. AUTHENTIC's approach centres on careful client alignment, challenging role necessity, identifying genuine skill gaps, and ensuring realistic expectations for every placement, supported by a network of specialists in governance, banking, legal, accounting, psychology, and financial planning.

The company delivers comprehensive leadership solutions tailored to organisations of all sizes, from large multinationals to smaller family-led businesses. AUTHENTIC's core services include executive search for senior-level leadership talent that enhances organisational culture and performance, senior recruitment built on values alignment, enterprise transition planning for business owners exploring alternatives beyond outright sale, advisory services for five-year strategic planning, and remuneration and rewards guidance informed by nearly four decades of salary survey data and industry trends. The company has built multi-generational impact, having placed individuals in entry-level roles who now lead companies worth hundreds of millions.

Based between Auckland and Martinborough in the Wairarapa, AUTHENTIC serves clients across the North Island through its deep networks of senior leaders and practical support on organisational challenges. Client relationships often exceed 20 years, spanning multiple generations of leadership. The company is distinguished by its relationship-driven approach rather than transactional engagement, offering trusted advice on business structure, performance management, benchmarking, and legacy protection for business owners planning their next stage.